Yah Heard?
More exciting news/progress this week…
Local Boston film industry gurus, the Mass Media Mavens have signed on to be a media sponsor and local small business, Cambridge Naturals have agreed to be a prize sponsor for our audience raffle! We are proud and excited to be aligned with these two local sponsors.
Today, I am focusing on getting the word out about Filmshift 2011 on “the internets.”
The first step is to post our Call For Entries on the film office website for all 50 states, film industry message boards, environmental organization’s event calendars, and to contact film-industry bloggers with a pitch email to ask them to do a story on us.
Then I’ll contact as many colleges in the area as I can. Despite the fact that one of Filmshift’s focuses is student films, I found last year that very few colleges were interested in getting the word out to their students. But I’m giving it another shot this year.
Once those steps are done I’ll create our first e-newsletter/e-mail blast of the year announcing our Call For Entries. A lot of people on my mailing list aren’t avid Facebookers, so I find that I reach a wider audience this way.
I am also trying a low-cost Facebook ad as an experiment to see if I can increase the number of fans of our Filmshift Facebook page.
When the event gets closer, I’ll email family and friends with a direct request to forward the details of Filmshift 2011 to their contacts. I’ll ask local trade organizations, businesses like ImprovBoston and Cambridge Naturals, and local production companies to reach out to their contacts in some way.
Yesterday, I contacted the rest of last year’s Filmshift sponsors, and I am hopeful to have all of them back for this year…time will tell.
Entries have started to role in slowly but surely, and with hardly any marketing or advertising, so that’s encouraging!
Things are moving! Err, shifting, I should say!
